MASS MEDIA IN U.S. (SOCIOLOGICAL PERSPECTIVE) Essay

MASS MEDIA IN U.S. (SOCIOLOGICAL PERSPECTIVE) - Essay ExampleThough little research has been through on the exact way the social media affects the record of viewers or followers, it has been observed that people scarper to imitate the person they may admire and aptitude even adopt their lifestyles. This is evident in American Idols where participants try to imitate celebrities (Slywester Web Burgess Web).Stereotypes play a critical role in straightaways media where groups of individuals ar perceived to act in a specific way. Most stereotypes portrayed in American media are based on ethnicity and races. A good example of stereotyping was depicted in a TV show called Jersey Shore in which American Latinos were increasingly portrayed as well-heeled and indolent. Stereotypes are often used in American media to cause humor though they are often injurious to the groups represented. However, some propaganda is positive and helps in modifying the character of viewers or readers. Anothe r common stereotype in American media is one that portrays Muslims as terrorist. The stereotype is because persons of Islamic origin carry out close terrorist attacks. An additional stereotype in American media is one that portrays black Americans as lesser to other races (Burgess Web).Stereotypes lead to cognitive distortion of perception regarding the stereotyped group. They are mainly based on a character portrayed by one of few individuals in a particular group but tend to be used in reference to members of the entire group. One of the distorted perceptions is the tendency to view the stereotyped group as less diverse. By this, I mean that people start viewing the persons in the group as individuals but rather as a group. Most stereotypes tend to be prejudicious thus conferring undesirable characteristics to all members of a particular group. A good example is in the movie the Passion of Christ which exhibits negative stereotypes against Jews as a group irrespective of the fac t that not all Jews are evil. Generally,