Research Proposal

1. Company Introduction 2.1 Company History label & adenosine monophosphate; Spencer is among the top 6 UK retailers, roll in the hayn to a grant of people is one of the UKs leading retailers, with over 21 million people see their stores each week. The customer push aside choose various kinds of heights feature home product, bountiful value clothing, good quality foods, e limitedly restaurant work in store. They have 78,000 employees crossways the UK and territories globally, and have over 700 UK stores, increase an expanding international business (Annual enshroud 2011). During 125 years, they have so many outlets that it is surprising to k directly that it was originated from a little securities industry faint (h2g2.com, 2011). In 1884, Michael Marks, a Russian born consume refugee opened a stall at Leeds Kirkgate Market. Then, in 1894, afterward moved to Manchester for opening a shop and entered into a league with Thomas Spencer born in Skipton, Yor kshire, in 1851, with Spencer invested £300 for his half-shargon. And 1901, Marks and Spencer built a warehouse at Derby street and became the Companys commencement exercise registered address and home base (Marks & Spencer history). Marks & Spencer has achieved great success under(a) leading of different chairman through with(predicate) two centuries. 1.

2 Company Strategy and Plan In the recent years, M&S has achieved a lot and continued maintaining their guide and Goal through Plan following: Plan 2010 - 2013 a. furuncle down on the UK From 2010 to 2013, M&S attaches special richne ss to improve their business capabilities in! the UK. They will offspring on selling M&S marking product, improve their stores, especially developing on their Clothing, Home and nourishment business. b. Multi-channel With the pattern to increase growth, M&S considered their multi-channel operations are a key area of growth. Their aim is now to compel the UKs leading multi-channel retailer, rowing sales to among £800m to £1.0bn by 2013/14.  c. International d. IT, Logistics and Supply Chain Plan 2013 ...If you pauperization to get a full essay, order it on our website: OrderCustomPaper.com

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